Product Leadership Journey

Over two decades building and scaling digital platforms for sustainability and circular economy - from Fortune 500 compliance systems to AI-powered circular marketplaces.

20+

Years Building Impact-Driven Products

70K+

Enterprises Served Across 6 Industries

€67B

Industry Challenge Solved

4.5M

Tonnes CO2 Diverted from Landfill

Designed and operationalized the AI Development Lifecycle (AIDLC) - a 3-step model pairing human-led strategy with agentic execution and human review. RHEO proves that AI-native teams ship faster than traditional ones without sacrificing quality, safety, or human accountability. The model itself is the product: a repeatable framework for building AI-powered products in days, not weeks.

The AIDLC Model
Human-Led Strategy

Human product leaders define the problem, success metrics, and responsible AI guardrails before any code is written. Strategy stays human - speed comes from execution, not from skipping the thinking.

AI StrategyProduct StrategyResponsible AI

Human-defined strategy, AI-accelerated execution

Agentic Execution

AI agents handle the heavy lifting of implementation - code generation, testing, data pipelines, and documentation - under the guardrails set in the strategy phase. LCNC tools (Base44, Claude, V0) compress weeks of build into days.

Agentic AILCNCRapid Prototyping

Weeks of build compressed to days

Human Review

Every shipped artifact passes through human review checkpoints - quality, safety, privacy, and business alignment - before it reaches production. The model ships fast but never ships unreviewed.

Human-in-the-loopQuality AssurancePrivacy

Speed without sacrificing accountability

Scaled product across diverse sectors with a unified platform, serving cross-industry enterprise needs. Achieved 4x ARR growth, delivered $17M+ in customer savings and 4.5M lbs waste diversion through AI-powered circular economy solutions. Drove 8x marketplace growth via Product-Led Growth, achieving 9+ NPS/CSAT and 95% feature adoption through intuitive UX design and continuous user feedback integration.

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Grew ARR 5x with $1M+ ACV deals, transforming a single compliance tool into an 8-product ESG suite serving 70,000+ suppliers across diverse industries. Architected EU SCIP compliance infrastructure and audit-ready systems, enabling regulatory defensibility and predictive traceability via ML automation across 70,000+ suppliers, ensuring international regulatory adherence, cross-industry compliance, and risk mitigation.

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Led enterprise environmental compliance software products serving Fortune 500 manufacturers including IBM, GE Healthcare, General Motors, TE Connectivity, Motorola, Bose, Sony, and Keysight. Delivered 50+ implementation projects with integration and customization of partner products from Dassault Systems, HP, PTC, and SAP. Modernized legacy applications, achieving 40% productivity increase.

Products Built
Material Safety Datasheet Authoring System

Enterprise application for engineering and regulatory SMEs to author, manage, and approve Material Safety Data Sheets across supply chain and compliance workflows.

Enterprise SoftwareComplianceSupply Chain

Streamlined regulatory approval workflows

Environmental Product Disclosure Management

Comprehensive system for managing environmental product disclosures, enabling regulatory compliance and transparent supply chain data management.

EHS SoftwareProduct ComplianceRegulatory

Cross-industry compliance framework

Hazardous Chemical Management System

Platform for tracking and managing hazardous chemicals across manufacturing operations, ensuring workplace safety and regulatory adherence.

EHSManufacturingRegulatory

EPA & DoD compliance infrastructure

Beyond RHEO, active engagements that demonstrate shipping speed and Product-Led Growth instincts across workforce, climate, and government sectors.

Current Engagements
ILO Institute Skills Marketplace

Workforce skills marketplace beta launched in 6 weeks. Self-directed workforce development through skills matching and task marketplace.

MarketplaceSkills Platform

Ongoing Pilots with ILO members

Climate Positive Land Management Platform

Multi-sided platform for backyard gardeners (B2C), nonprofit volunteers, and conservation professionals (B2B). AI-powered restoration planning and regulatory reporting.

AI/MLEnvironmentalPLG SaaS

Accelerate restoration planning, land management and nature positive native plant selection

City of Ann Arbor Circular Economy Action Plan

Lead consultant driving the Circular Economy Assessment through business and institution engagement, leveraging digital surveys and interviews.

GovernmentEngagementPortal

Strategy & Execution Engaging 50-100 Businesses

Featured in A2ZERO Newsletter (April 2026)
AI Regulatory Monitoring

Manufacturing OEM platform with intelligent monitoring for EPR, CSRD, EUDR, CSDDD, EU ESPR, EU ELV, and EU REACH regulations.

AIRegulatoryCompliance

Multi-regulation tracking | Real-time alerts

Industries Served

AutomotiveElectronicsMedical DevicesAerospaceChemicalsHigh TechCorporate Real EstateFurnitureBuilt EnvironmentGovernment

Select Enterprise Clients

Trusted by leading organizations across healthcare, technology, automotive, and industrial sectors - over career span, some under NDA

Technology

5 clients
Google • Amazon • Logitech • HBO • IBM

Healthcare

7 clients
Roche • Philips • AbbVie • Becton Dickinson • Allina Health • Rush University • Radiometer

Automotive

8 clients
Ford • General Motors • Cummins • Toyota • Renault • Yazaki • Denso • Sumitomo

Sustainability & Circular Economy

1 clients
Ellen MacArthur Foundation

Industrial & Aerospace

4 clients
Raytheon • Rockwell Automation • Pratt & Whitney • Lockheed Martin

Education

4 clients
MIT • SUNY • Rush University • Barnard College

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Kittali Weidner

© 2026 Sushma Kittali-Weidner. All rights reserved.